2021 Marketing Trends You Need to Know
We all know 2020 was a year like we’ve never seen before, on all fronts. This had all of us doing a 180 in every aspect of our lives. From work to home, we all [...]
How Apple’s iOS 14 Release May Affect Your FB Ads
If Facebook ads are a part of your marketing campaign, you may already be preparing for how Apple’s iOS 14 is going to impact them. If you haven’t yet, it’s important to be in the [...]
WILL YOUR COSMETIC PRACTICE THRIVE IN 2021?
Life during the COVID-19 pandemic has come with surprises. Despite a slower overall economy, the demand for plastic surgery and cosmetic procedures is skyrocketing. Social distancing allows for ideal downtime and recovery periods, so many [...]
5 Tips for Building Brand Loyalty⠀
5 Tips for Building Brand Loyalty⠀ Taking the time to build brand loyalty will inevitably contribute to the success of your business. Did you know it now costs 5 to 7 times more to acquire [...]
The Importance of Having a Social Media Content Strategy #postingwithapurpose
The Importance of Having a Social Media Content Strategy #postingwithapurpose While social media is meant to help you stay connected to family and friends, it’s also a key avenue to connect with current and potential [...]
Why Culture-Building Activities are Vital for Any Business -Now More Than Ever
When someone used to talk about culture-building activities at work, happy hours and team builders immediately came to mind. But, once the COVID-19 pandemic hit and many offices switched to working remotely, those types of [...]
Plastic Surgery Demand Is Up Despite Coronavirus
Plastic Surgery Demand Is Up Despite Coronavirus The Coronavirus has negatively affected many industries, but plastic surgery is not one of them at least not for the long-term. Despite the COVID-19 pandemic, plastic surgery demand [...]
Reopening Your Practice? Read This First.
Stay at home orders are starting to lift and new patient inquiries are slowly starting to trickle back in, but the plastic surgery landscape looks significantly different than it did just a few months ago. [...]
COVID-19 Plastic Surgery Marketing Dos and Don’ts
“Shut it all down” is the easy answer when it comes to marketing during the COVID-19 crisis. One of the first things business owners tend to cut in times of uncertainty is marketing expenditures. However, [...]
COVID-19 Social Media Guidelines for Surgeons
Should I post on social media? What exactly should I post? Will I appear tone-deaf if I post an offer on Instagram and Facebook? Our inboxes are being flooded with questions like this from our [...]